Even if you don't sell a product or service online a website will help consumers get information about your company. If your website only has your business name, products or services, contact information, directions, and hours a website can help your company to connect with consumers. There are many times I have been frustrated when trying to find this basic information about a business I wanted to visit. Sometimes I went to another business because I could find their information online.
How much time does your business waste just answering calls about your hours, your address, and other facts that could be found on a website?
Other advantages for having a business website include the following:
- Your website can be changed anytime unlike a printed brochure.
- Your website advertises for you 24 hours per day.
- A website can help your business to appear more stable. Customers will be less worried that you may not be around tomorrow.
- You have the ability to sell online if you choose.
- Consumers expect it.
- Does your competition have a website?
- You can interact with customers online if you choose. This interaction could include updates on products or services, changes in location or hours, information about your products or services, special events or sales, and answering customers questions or concerns.
- You can link your business Facebook page, Twitter account, and any other social media to your website.
- Listing your business website with online directories such as Qurkl.com helps consumers find you.
For more information about business websites:
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